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How to

engage employees to make sustainable choices?

The sustainable employment agreement engages employees to make more sustainable choices. For example, as an employee you receive extra holidays if you choose to go on holiday by train, bicycle or on foot.

The sustainable employment agreement engages employees to make more sustainable choices. For example, as an employee you receive extra holidays if you choose to go on holiday by train, bicycle or on foot. Encouraging sustainability is the primary aim of the labour agreement, but as young people today are actively choosing to work for employers with sustainability at the forefront of how they operate, the sustainable employment agreement also helps to attract and retain top talent and increases employee commitment. 

Attracting and retaining talent is essential to maintaining and increasing the value of any business. However, in this time of "The Great Resignation" it's getting more difficult as young talent increasingly wants to work for a company that is known for its social commitment. The green employment contract is a nice welcome gift for these employees: a contract that expresses what a company stands for and makes new colleagues feel welcome and taken seriously. 

Socially aware employees who have been with the company for some time are also more likely to look for opportunities to become personally involved in sustainability initiatives at work. Although sustainability is increasingly embedded in the business strategy and agenda of large organisations, employees also want to be actively engaged. By making agreements together, employees can also have an impact on sustainable change within the organisation. 

In fact, clear and understandable language in the contract not only improves staff engagement, but also helps to build trust and protect the company's reputation.

In line with the growing need for meaningful work and sustainability

According to Van de Goorbergh, the initiative is in line with the growing need for meaningful work and sustainability. It appeals to her that the contract provides concrete incentives for green behaviour. Socially responsible entrepreneurs often have abstract sustainability goals. They are difficult to measure, as the Annual Reports Survey 2021 of Leiden University shows. With this contract you make verifiable arrangements..

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